In today’s age of technological revolutions, prominent AR and VR companies are changing the game with their cutting-edge offerings. They are providing different possibilities to their customers by going beyond gaming, storytelling, and other entertainment applications. These companies are also assisting other companies and industries to enhance their operations while delivering lasting customer experiences.
In this context, one company providing innovative solutions to the clients is none other than ViitorCloud Technologies Pvt. Ltd. Under the leadership of Vishal Rajpurohit, CTO, ViitirCloud offers a broad array of services and solutions to transform and strengthen the business of its clients. It aims to drive digital transformation with industry and customer-focused end-to-end IT solutions.
In an interview with Insights Success, Vishal shares about its inception and journey, the major challenges it has faced, its noteworthy achievements, and future plans.
Following are the highlights of the interview:
Please brief our audience about your company, its USP, and how it is currently positioned as a leading player in AR VR space.
ViitorCloud Technologies Pvt. Ltd. was founded in 2009 by a team of tech-enthusiasts with a vision to deliver niche digital solutions with cutting-edge technologies to help businesses flourish through revenue, productivity, efficiency, and measurable value. From the beginning till date, ViitorCloud has remained an IT solution and consulting service provider helping organizations address the growing business needs and challenges in a highly competitive industry through digital transformations and services. ViitorCloud Technologies Pvt. Ltd. has its headquarters in Ahmedabad, India, and also possesses a global presence, particularly in the USA and Mauritius.
The company offers cutting-edge solutions and services across contemporary cross-platform software development as well as expertise in utilizing emerging technologies like AR/VR, AI, IoT, Blockchain, and Cloud Computing for many platforms. Our goal is to assist businesses in growing their businesses, capabilities, and people through innovation. Despite the global epidemic, ViitorCloud has remained unfazed and has continued to deliver solutions to the sector.
What other products/solutions does ViitorCloud offer, and how are these making an impact on the AR VR Space?
Virtual Reality is a stimulating way to rediscover the familiar world from a new perspective. We developed a virtual 3D collaboration platform that enables users and organizations to host virtual events, rooms, self-paced learning environments to demonstrate services and products through an immersive experience. It is powered by our VIMMERSIVE framework and libraries with a use case of education, immerse tech, VR, virtual training and events, simulator, and many more. This brings a myriad of industries like Education, Real Estate, Tourism, Entertainment, and many more together on a single platform with fully loaded bombastic content.
- ViitorCloud developed an AR-based Remote Assistance Cross-Platform solution that enables businesses to provide remote and virtual help by leveraging efficient, schedule-based, and AR-enabled features with live annotations.
- Structured and unstructured content are both managed by an enterprise content management system. To efficiently manage material, it comprises software, strategy, and security.
- We developed a cloud-based digital content management system that is used to provide a base to create any digital content management system altogether. It is being used to provide a base for creating any kind of content system in any cloud-based platform to load in any application as CMS.
- ViitorCloud developed a VR-based simulation program where users can collaborate in real-time via voice chat. With this platform, users can host multi-users and interactive brainstorming sessions and meetings for collaboration and decision-making in VR.
- We also developed a game that mixes the immersive and tactile experience of virtual reality competition archery with the fast-paced visceral action of a first-person shooter. It is a hyper-casual infinite FPS game with a virtual gaming journey, including breathtaking graphics and incredible animations in a 360° globe.
Brief us about the featured person(s), their journey in the AR VR space, and how they have contributed to the company’s success.
When it comes to growing companies, there are plenty of factors in play. At ViitorCloud, we are proud to have world-class talent on our team, and we do not just mean our rock star Software Developers and Web Developers. Consider our Account Executives and Project Managers, who can see a project through from beginning to end – these are the unsung heroes of the company who make sure everything goes smoothly from start to finish and keep the client happy.
The personality responsible for leading us towards success is Rohit Purohit, the CEO of ViitorCloud Technologies. Rohit has worked very hard over the past two decades. He has built ViitorCloud on his own and now built it into a leading brand name in the industry. He is one of the early pioneers in the AR/VR space and has been a speaker at several major conferences and business events.
Under Rohit’s leadership, the company has achieved many landmarks such as:
- Top 10 Most Reliable AR-VR solution providers
- Leading Ahmedabad Chapter of the global VR/AR Association
- Presenting Hologram and Virtual Reality solutions at the Defence Expo
- Presented Holographic digital twin of the airport to Noida International Airport
Being an experienced leader, share with us your opinion on what impact the adoption of modern technologies such as AI had on the AR VR niche and what more could be expected in the future?
If you are not living out of the cave, then you are a user of modern technologies of modern times, knowingly or unknowingly. We live in times of ‘technology abundance’, and these are indeed interesting times of this decade or maybe a century. It is not limited to using mobile phones or computers for personal use. Rather, it is extended to the point where every industry and size of businesses are going through a digital transformation journey, leveraging new tools to operate more efficiently.
We are witnessing unprecedented growth in terms of adopting emerging technologies at a pace that was never imagined before. This adoption is across all walks of life, a primary student who attends STEM class in VR to an engineer working at a tall structure and being trained in VR for a safety. The impact of such technological adoption has resulted in greater productivity, in outcome and efficiency in content consumption.
Taking into consideration the current pandemic, what initial challenges did you face and how did you drive your company to sustain operations while ensuring safety of your employees at the same time?
Amidst the COVID-19 pandemic, every industry has faced a myriad of obstacles. The company has faced intrinsic difficulties such as delayed finance, investment deductions in long-term initiatives, and so on. ViitorCloud has weathered all storms by operating efficiently, lowering expenses while increasing revenue and profits with a higher Compound Annual Growth Rate (CAGR). The corporation has been taking precautions in order to become more resilient.
Viitorcloud, like any other self-sustaining business, has its own set of obstacles in meeting financial targets to boost income and cut costs, though the expense was always borne-based on the initiative’s viability as well as the need. Even yet, it seemed like it was a ceaseless process. Considering this, Viitorcloud designed the following technique to overcome obstacles:
- Revenue Boosting
- Collaborations with other businesses
- Explore Markets
- Travel
- Cost-cutting
- Reorganization of the Team
- Projects
- SOPs
The solutions for the challenges faced were achieved post planning, visualizing, and identifying the areas which would benefit the most and yield better outcomes that help the industry grow.
- Formed new collaborations with similar IT firms to generate areas that led to new business ideas and generate more revenue.
- Reduced cost of service delivery by implementing seamless SOPs.
- Employee involvement increased as roles and duties were clarified.
- New systems and processes have resulted in more measurable outcomes.
- Increased workplace motivation as a result of client visits, new alliances, and new technologies and services.
- Increasing the size of the team.
- Increased revenue and profits as a percentage of total revenue.
Even during the tough times, ViitorCloud has been constantly delivering solutions and services in various industries.
- Selected innovative solutions provided to customers
- For planning, monitoring, and real-time communications, ViitorCloud has developed a geo dataset-based immersive and interactive platform for defence and high-risk businesses.
- ViitorCloud has developed a multi-user 3D content augmentation platform for VR, mobile, and desktop platforms that is immersive, informative, interactive, and multi-user.
- Partnerships
- Under its Center of Excellence, ViitorCloud has formed strategic cooperation with the Indian Institute of Technology (BHU) to develop defence-related technologies.
- ViitorCloud is preparing the Indian market for TeslaSuit, an award-winning haptic suit. More than 48 haptic reactions, motion tracking, and vital monitoring are all included in this full-body suit. ViitorCloud is developing new use cases and assessing existing ones.
- emerchantpay, a seamless and secure online platform that delivers in-store payment options, has chosen ViitorCloud as a SI partner. ViitorCloud will provide innovative digital payment solutions to its partners and clients as a result of this agreement.
Some of the reasons such as mental as well as emotional support provided to the employees by the team were exceptional. The ViitorCloud team was assured of the safety of their jobs. Constant efforts and dedication of the team in delivering their tasks for ongoing, long-term, short-term projects were commendable. ViitorCloud stood still even amidst the pandemic in providing all the aid to the team.
What would be your advice to budding entrepreneurs who aspire to venture into the AR VR space?
Every enhancement in technology brings new opportunities – to solve existing problems with new tools and solutions. AR-VR is here to stay for a very long time, and hence the opportunities are great. AR VR space is tightly connected to modern enterprise technologies such as blockchain, AI, cloud computing, etc. Such tight integration enables entrepreneurs to design solutions that are scalable, affordable, robust, and relevant.
How do you envision scaling ViitorCloud’s operations and offerings in 2022 and beyond?
Our primary objective is to be at the forefront of technology and innovation by providing unmatched excellent quality deliverables to our clients, which helps them achieve better efficiency, productivity, and faster growth.
ViitorCloud perceives and performs ahead of its time with the innovation and use of cutting-edge technology. Our vision is to enhance the quality of our solutions by providing competitive benefits to the clients.
We are also amplifying our capabilities in delivering innovative solutions for operational applications with constant offerings involving AI, ML, Blockchain, AR/VR, and RPA. These solutions were created to help innumerable businesses that believe in the same vision.
- Value in Outcomes
- Inclusive Growth
- Global Market
- Service Providers
- Values and Morals
- Work Culture
