“Success is not final; failure is not fatal; It is the courage to continue that counts – Winston.S.Churchill, a renowned and celebrated Former British Prime Minister”.
Here’s the story of a journey that started from Ramgarh to Mumbai and further continued to capture the heart of people through IT hardware distribution. Mr. Suresh Pansari, Co-founder and Director at Rashi Peripherals, the well-known leading IT hardware distributor and hardcore entrepreneur redefining the Indian market through his services. After graduating as a chartered accountant with a sound knowledge of Maths, Finance, Business Operations and Indian Legal practices, Suresh jumped into IT distribution business.
In 1989, during the nascent stage of IT hardware business and by realizing the potentials and prospects in the IT business, both Mr. Suresh Pansari and Mr. Krishna choudhary laid the foundation of a full-fledged distribution company with optimism, sincerity, domain knowledge, dedication and lot of growth aspirations .Today, the company have grown to India’s leading IT and Mobile distributor having a pan India presence through its 50 branches and 50 service centers from a small office.
Motivators of the Leader
Mr. Suresh Pansari who believes constant learning is the key to success in any profession and occupation, said” Even today, entrepreneurial journey continues and the passion is just growing high every single day. Though plenty of people have significantly influenced my life, but among them Mr. R.S. Dugal and Mr. Ajay Agarwal have a vital contribution to my success by keeping faith in me and encouraged me to get into the IT distribution space is, who taught me professionalization of the business”.
Achievement and Award
A go-getter and achiever, Mr. Pansari, never stops! Work is his mission and passion, and this passion has grown Rashi Peripherals to its current position and poised it an exponential success curve. Suresh is one of those rare individuals, who believes in giving back to the society and is a trustee in various educational institutes creating an educational reform in the society. He also makes sure to contribute to have a better and a wonderful place to live, create and develop successful pathways for the future generations.
Additionally, he is also the recipient of much prestigious recognition and was felicitated with the Lifetime Achievement Award by Cybermedia for his exemplary contribution in the IT distribution business. CRN has recently honored him with the ‘Channel Legend’ award for his valuable contribution to the IT channel industry.
No Peak is too High for Rashi Leader
While talking about the challenges faced by Mr. Pansari, he said “During my challenging times to success, my mentors, stakeholders and family, who always stood firmly behind me during challenging times”. Though, the industry was going through hard times where the imports were in the hands of few unorganized importers and also facing the challenges such as high import duties and several restrictions on imports. He further added, “Fortunately, I had no major downtime except few corrections from time to time. In fact, every small success encourages me to work more hard to reach the next level of success”.
About the Leading IT Company
As the most robust distribution network providing 50 service branch centers and over 9000 channel partners spread across over 750 towns/cities around the world, it holds the most comprehensive product portfolio which serves over 20 world-renowned IT and mobile brands such as Apple, ASUS, Dell, Lenovo, ECS, AMD, Nvidia, Toshiba and Western Digital. Rashi Peripherals firmly believe in employee’s empowerment and development. Regular training programs are conducted in order to facilitate the overall growth of the workforce.
The company’s leader claims that the firm business ethics, strong marketing team, robust service network and an eminent team of Branch heads are the four pillars of the company. Almost 11 years back, Rashi was the first distributor to implement SAP and to offer local Pre-Sale and Post-Sale support through their wide branch network. To provide value-added services for partners, it has also laid the foundation of many unique channel programs like roadshows and TFTs.
Dream Goal of IT Hardware Distributor
While discussing the future aim, Mr. Pansari said “Our vision is to become the ‘One Stop Solution’ for all the IT requirements of Indian consumers”.
He has also that mentioned, it is always essential to maintain the pace with the changing business equations in the technology business. As, Rashi Peripherals believe in constant and consistent growth YoY for 28 years, Rashi have been pretty much successful. It has grown among the top 5 distribution companies in India and will strive to keep the growth momentum in the upcoming years.
Source :-The 10 Dynamic Business Achiever To Watch In 2018
Suresh Pansari – The Legend of Indian IT & Mobility Industry
