Sneha Chopra: Building Confidence, Building Fitness

Sneha Chopra | Founder | Fitpiq
Sneha Chopra | Founder | Fitpiq

People work out for many reasons: weight control, muscle building, health, stress relief and plain old vanity. Working out at home can be effective, save you money, and offer numerous advantages altogether in your personal spaces.

If we talk about today’s lifestyle and how we spend our time, we must get engaged in a fitness program to ensure a healthy lifestyle for the future.

Health is important to all of us, especially for our children and young people who are the base of our society and the next leaders of our country. Why cannot we alter our lifestyle to enjoy being fit if fitness is so necessary?

Today’s young generation loves to join a nearby fitness center to embrace the freshness they receive from exercise. Moreover, online fitness services help you to achieve your health fitness goals. Many athletes boost their performance through online sessions focused on personal and physical development.

This is where Fitpiq shines out with its excellent coaching and mentoring services towards personal, mental, and physical development.

Under the leadership of Sneha Chopra, Founder, Fitpiq focuses on Scientific and proven methods to help deliver results and empower people to achieve their nutrition and fitness goals.

In an interview with Insights Success, Sneha Chopra shares her journey, highlighting the USPs of Fitpiq in the health and fitness industry.

Sneha, what was your inspiration behind venturing into the respective industry?

I am deeply enthusiastic about helping people to achieve great health. This passion originated from my struggle to be a fit kid in school. In school, I made a scrapbook out of newspaper articles that would mention any form of diet or exercise that can help achieve impressive results.

After my struggle of trying multiple different things, I finally opted to understand and dive deep into the concepts of how our body functions concerning movement and nutrition.

When my team and I counsel people, we find the same struggles I faced in my initial days. However, in their case, I make sure the time taken to get their desired results is not long and can be fulfilled in the best possible time and way.

Please tell us about Fitpiq in detail.

Fitpiq (Pronounced as Fit-Pick) is a new-age start-up working in health and fitness niche. We are on a mission to help a billion people achieve excellent health, get fit and learn at home. Fitpiq’s mission is to empower people to achieve their nutrition and fitness goals.

We at Fitpiq provide actual, biological answers to the most pressing health concerns and inquiries.

We are great believers in women in business and women at work; hence we are 100% women run, women operated company. However, we do not just help women in achieving their desired goals. We cater to both men and women.

Tell us about Fitpiq’s journey in the health and fitness industry.

As a founder, as I have earlier mentioned, my struggle made me start the idea of launching Fitpiq. My journey started back in 2005 when I did my first certification in Fitness with Reebok; then, there was no looking back.

In the curiosity to learn more about our simple yet complex human body, I completed almost 15+ International/National certifications. With nearly 15+ years of experience in the Wellness and Healthcare industry, Fitpiq was finally born.

Today, Fitpiq is helping people worldwide get healthy and Fit in the most accessible and most possible manner.

At Fitpiq, we meet people where they are on their healthy lifestyle, offering a comprehensive and accurate picture of healthy living that is broad without being trivial, deep without being clinical. We promote healthy behaviours for minds and bodies even when our bodies do not comply.

What were the initial challenges you faced while venturing into the health and fitness industry?

Back in 2005, few people knew how to combat lifestyle-related disorders. Whether it is diabetes, hypothyroid, PCOD, Hypertension or obesity, most lifestyle conditions come with an increased weight gain and make you feel lazy, low on energy, sluggish and tired all the time.

For most people, the solution was to visit a doctor to find the appropriate solution; however, everything would get managed/treated using medicine as the mainstay. No one focused on improving lifestyle conditions using lifestyle management.

In the initial days, it was not easy to convince people about the benefits of improving diet and lifestyle as an alternate treatment method instead of medications. But now, people are more aware and understand the need to stay healthy and fit to improve their health parameters without depending on drugs.

What are the USPs that highlight Fitpiq’s uniqueness?

As a brand, Fitpiq focuses on Scientific and proven methods to help deliver results. Methods like calorie deficit diet, Portion control, Intermittent fasting, HIIT workouts, Optimal workouts and therapeutic yoga are our key USPs in assisting people in getting results.

We also help people improve their biomedical markers USP with conditions like Diabetes, Hypertension, PCOD, IBD/IBS, and Obesity.

At Fitpiq, we believe in customisation and education. We are educating people with the proper knowledge of nutrition and exercise physiology. 

What professional values and qualities do you think your clients value in you and your company the most?

In today’s internet era, everyone knows everything. With information overload, it is straightforward for people to get lost and not know the proper methods or ways to start this is where coaching and mentoring come into play.

I feel the three essential aspects towards lifestyle management or to lose weight is to have a goal (essentially your tangible target), a checkpoint system or timely monitoring (so that you feel answerable) and most importantly, a source of motivation (a mentor). When all three blends in together, your success is bound to happen.

I always say, “A good coach can train you well, but a great coach will make this process and the journey enjoyable and beautiful for you.”

Fitpiq implements three core values in its coaching system setting the right goal, creating timely monitoring, and delivering the best mentorship.

As an experienced professional, what would you like to advise the budding aspirants willing to enter the health and fitness industry?

As an entrepreneur, the one piece of advice I would like to give to fellow entrepreneurs is not to fear failure.

The same is true for any reader who wishes to reduce weight and get healthy. Failures are part of success; there is no fun in attaining that success until you do not fail once or twice.

How do you envision Fitpiq’s operations eventually, concerning the changing scenario of the health and fitness industry, post-pandemic?

Fitpiq has been lucky in that case.

For our team, since most businesses are going 100% online. There is a much larger need for people to think of alternate solutions to working out at home or efficiently following diet plans from the comfort of their homes.

Hence, we can expand and grow our business to the next level.