Ranjeeta Ashesh: Founder, Kshitij…where dreams meet reality.

1. What is your philosophy of efficient leadership in a corporate setting?

I work on the principal of community building. I am working in a very new field which is untouched, that is Poetry Sector and we are the pioneers of ‘INDIAN ICONIC POET’ in India. Leadership for me is serving my budding poets (clients) so that they can excel and achieve success in field of poetry

2. Given the chance, how would you redefine woman entrepreneurship?

It needs a whole lot of courage to stand by your virtues, morals and vision. Women being the creators next to God are very powerful if they acknowledge their powers. Woman entrepreneurs are more stable, emotionally strong and professionally sound. It’s just the risk taking factor which once they cross then sky is the limit

3. Tell us more about your initiative.

I myself am a published Author and Poet. When I started attending poetry meets, I was disappointed with the stereotype events where only seniors were acknowledged. Budding poets had no platform to showcase their talent and non-poetic audience used to find poetry events a waste of time. This made me start KSHITIJ, as I firmly believe poets are blessed and if youth will not get the opportunity to express their emotions, the talent will be lost. Therefore, we came up with transformation in poetry i.e. Indian iconic poet.

4. What are your organization’s vision and core values?

Our vision is to create STARPOETS, so that budding poets get confidence to pursue their passion into profession. The recognition will help them to follow their heart and make their career as budding singers and dancers do.

5. What would you choose between following your passion and being practical? Why?

I definitely choose, following one’s passion as it gives me tremendous joy doing what I love the most. I am a live example of changing hobby into passion and passion into profession. I saw the plight of budding poets and decided to take up this challenge hence working more for society is what gives me utmost satisfaction and happiness and I can spend 19 hours of a day to create difference without any complaints, that’s the joy of passion.