Whether a hand-drawn masterpiece of the past or a modern CGI film, the art of animation has been charming us with captivating characters, stories, and worlds for nearly a century. Most people always wonder about the science behind those action-packed sequences in a movie, high graphical stunts and extraordinary visual effects that continually mesmerize people of all ages, social status and economic background. These extraordinary animations take enormous hard work, tremendous effort, numerous sleepless nights and an excess of time. With the VR, AR and other modern technologies revolving around the world, the entertainment experience of people is reaching to an ultimate level which was unimaginable until these technologies were discovered.
P2H Solutions Pvt Ltd is a diversified entertainment & manufacturing enterprise. This experience-driven business group is built on three core values: quality, innovation, and consistency. It operates through two business segments: P2H Solutions – Animation & Virtual Reality Content Development and P2H Beverages – Manufacturing & Exports of bottled beverages and non-alcoholic drinks under its flagship brand “Tee Freddo”.
The animation division headquartered at Mumbai, India, leads the content development segment with its state-of-the-art studio. Their core business is producing animation for businesses, explanatory/informatory videos, TV series & films, digital games, mobiles, development and distribution of video content and movies for worldwide markets. They develop original contents and IPs as well, and merchandise them globally through international licenses. The company’s daily chores involve working on ideas, stories, scripts, brand plans, understanding and envisioning client brand values, company culture, producing art work, 2D, 3D animated projects, AR, VR and many other things like producing quality IP contents for the global market. Currently, the team is working into art and technology tools development for creating 360 degree environment and art-work for VR comics for their product Azastru, which is massively based on the interesting stories of battles between the good & the evil within each of us and is loosely influenced by the history of Kashi – the oldest city known to the world.
P2H works with numerous well-known global companies including WDR Germany, AirBnB, JTV UK, Proinso UK, Oroverde Germany, Stand With Us UK, Gozoop, UNICEF India, CRY, Mahindra, 120 Media Collective, Visual Idea Shanghai, The Big Bam Studios, Kailash Satyarthi Foundation, Tata Consultancy, Hike Messenger, Lida International, Signacious Australia, Lukup Media among many others.
Turning Complex Ideas into Simplest Forms through Animation
The power of animation, VFX, and VR is something amazing and intimidating, but it is too difficult for one to turn imagination into action. P2H believes that the ability and opportunity to be able to communicate even the most complex ideas into the simplest forms through animation is the force that drives the company towards success.
The journey of this successful animated story began almost a decade back in the year 2008. Since then, P2H has evolved every day. They have worked hard to develop a studio focused on nurturing experimentation of blending traditional and digital techniques to produce stunning visuals and create meaningful relationships with their clients and within industry. “We are extremely proud to have created a story of our own and we believe that good work will always attract new business and talent both. We let our results speak for themselves and pride ourselves on providing the highest level of personalized service”, asserts Nidhi Shrivastava, Founder, Director and CEO at P2H Solutions Pvt Ltd.
Giving Life to Clients’ Vision, Script and Storyboard
“At P2H, we understand each client has specific needs. That’s why with every project, we devise different production strategies to accommodate the unique requirements of our clients – from start-ups on shoe-string budgets to larger companies looking for a cost effective and efficient way to promote their businesses. We have the bandwidth to cater to wide scales of projects and a proven record for putting client before ourselves. Encouraging personal growth of people we work with is one of our top most priorities,” asserts Nidhi. As an animation company, the company’s task is to bring client’s vision, script and storyboard to life. Their creative directors and script writers brainstorm with their clients to come up with the best suitable ideas for their needs and the project gradually takes its shape from thereon. P2H is equipped to engage into 2D, 3D animation, VR & AR projects as an end-to-end partner.
The company is presently co-producing an English 2D animated feature film “Joe and his magic snout”, with the Hollywood writer and director, Ash Baron Cohen. The film is in the last phase of production and is expected to get released in the theatres by early 2018. The company uses the latest and best-of-breed technologies and tools. The company has stated that they believe their greatest strength is their clients. “When you work with us, you’re not just another client, you’re a partner. We firmly believe in shared success because we are not just your service partner, we are an extension of your organization,” stated Nidhi.
The Founding Pillars of this Innovative Organization
Driven by passion for creative content and tech, Nidhi Shrivastava, Founder, Director and CEO at P2H Solutions Pvt Ltd, is a seasoned sale and business development professional with a forward-looking approach and a strong grasp of where the digital content business is heading. With her impeccable communication skills, extensive domain knowledge and an approach to mingling along with everyone has earned her the tag of a very friendly and approachable CEO among her team members and the tag of “savior” among the clients for making things possible when everyone else gives up.
Industry veteran with strong associations among the board of large corporate network of India, the Middle-East and Europe and with almost three decades of rich work experience in business, Arvind Singh, Founder and Managing Director of P2H Solutions Pvt Ltd, is popularly known as the Profit Center Specialist with magician-like expertise to turn around businesses during their critical phases.
Creating Milestones for the Future
P2H consists of a talented group of people working hard towards creating fascinating experiences and making a mark with the way consumers would immerse and interact with the content. The company plans to create immersive VR & AR content, not just for the entertainment space but to utilize the technologies for the benefit of the masses by finding application in healthcare & education sector. P2H is taking steps towards entering into the leading healthcare & education organizations in India, the UK & Central Europe for establishing potential partnerships for building mass usage of VR solutions in both the spaces. The larger goal is to gear towards showcasing a higher level of production quality globally.