Today, the amazing wireless technology has totally changed the meaning of communication which plays a vital role in information exchange. This always demands a high speed data transfer and faster access to data, along with a secure and reliable network protocols at low cost. Moreover, the ability to connect instantly and anywhere, makes them popular and successful.
One such leading Cable TV and Broadband service providers, GTPL Hathway Ltd. is here to give a view to aspirations and passion for imaginative India. With its services and products, which are designed to deliver simplicity and value, the company has enabled its customers to access digital opportunities 24×7.Â
In an interview with Insights Success, Mr. Aniruddhasinhji Jadeja and Mr. Kanaksinh Rana , th e Promoters  share some insightful views and highlight the influences made by their company—GTPL Hathway Ltd.
Let’s hear it from them.
- Kindly brief us about the company – inception and the overall journey to date.
GTPL was incorporated in August 2006 by the promoters, Mr. Aniruddhasinhji Jadeja and Mr. Kanaksinh Rana, through the consolidation of cable service businesses in Ahmedabad and Vadodara. In October 2007, Hathway acquired a 50% share of our business. Over the past over ten years, we have grown both organically, through the expansion of our services, and inorganically, through acquisitions, joint ventures or by entering into Right to Use Agreements with other smaller regional MSOs, LCOs and ISOs. Today GTPL Hathway Limited is a leading national player in Cable and Broadband business with presence in 11 States and over 500+ towns; serving around 7.5 mn active CATV digital subscribers and around 290k Broadband active subscribers.
- Please tell us something about your Founder/CEO and his/her contribution towards the company and the industry.
Mr. Aniruddhasinhji Jadeja, aged 46 years is an Entrepreneur and is Promoter and Managing Director of GTPL Hathway Limited. He has over 24 years of experience in the cable and broadband industry.
He started his career as Local Cable Operator in Ahmedabad, Gujarat and created GTPL in the year 2006 by consolidating his different cable operations. In last 11 years, he has been instrumental in expanding the GTPL’s Cable and Broadband business to a Pan-India scale with its quality service to millions of subscribers. Mr. Jadeja’s strategic vision coupled with his collaborative work methodologies are the corner stones for the meteoric rise of GTPL as India’s leading and fastest growing Multi System Operator and Broadband Service provider.
He has been presented an award of excellence by One Alliance and an award for social services excellence by Dr. Kamla Beniwal, erstwhile Governor of Gujarat.
- What is your viewpoint regarding the present scenario of ISP industry in India?
The current Wireline Broadband penetration in India is about 19 mn which is way beyond the developed countries of America and Europe. If we compare on user basis, there are 10 lines in Brazil, 20 in Russia and China, 30 in the US and 40 in South Korea whereas in India, there is a little over one broadband line for every 100 people. However, growth estimates are very positive such as hi-speed broadband penetration is expected to breach 53% by 2020. Internet User base in rural markets is expected to grow to 52% from current level of 38% by 2021 and will overtake urban penetration, which will pose great opportunity to innovate and improve for the existing broadband players and new entrants.
- Kindly describe in detail about your distinct services and products.
GTPL is a distinct leader in Digital Cable market in Gujarat and has a significant market share in Maharashtra, West Bengal and Assam and other parts of the country. GTPL with its successful reach to the households of the country has been effectively able to penetrate them with its high-speed broadband connectivity as well. GTPL offers a unique proposition of High Speed Broadband and Digital Cable solutions to its consumers under a single umbrella at a very competitive pricing on a state of the art technology and with a committed sales and service team
- How the ISP industry has evolved over the last decade? How does the introduction of the internet, broadband, Wi-Fi, etc. has changed the industry?
ISP industry has seen a tremendous growth in last decade or so. From the ages of dial-ups to connectivity of 256Kbps then to 512 Kbps and the 1Mbps, now consumers are enjoying 10-40Mbps speed in many parts of the country and pretty soon Indian consumers will have average broadband speed upto 100 Mbps. The rapid technological development and customer demand has given new dimensions to the industry and now we can see more transformation in the days to come.
- How are you fighting the challenges in terms of emerging market players and competitive costs?
Current user base of wireline broadband customers in India is around 19mn which is expected to grow to 50mn in next 3-5 years horizon, which will require huge infrastructure and investments. Therefore, any entry of a new player would help in expansion of the market only. We welcome the new entries in the sector as that will create more opportunities. GTPL, largest private ISP in Gujarat with its 25000+ KM long pan-India fiber, its deep rooted last mile connectivity, wide industry experience, competent and skilled workforce and on top of that its pocket friendly plans, it is well geared-up for the upcoming competition and changing market demands.
- Is there any specific area which you are trying to concentrate in the ISP industry? Or, have you identified any gaps in the industry which you intend to fill in with your services.
Affordability of high-speed, consistent broadband connectivity is still a big challenge for many in India. While wireless internet has taken a leap in last couple of years yet consistent, reliable and affordable internet is not available for the masses.
GTPL has been trying to address this gap and meet the requirements of the masses with plans starting as low as Rs 388/pm for a whooping speed of 40Mbps with unlimited data services.
- What is the USP of your business? Key features and highlights.
GTPL’s combined offering of High-speed Broadband and Digital Cable services to its consumers is a big differentiator in the market place. This unmatched bouquet of services coupled with consistency, speed and volume is a big USP for GTPL. Competitive pricing makes the proposition more exiting for its customers.
- Kindly make us aware about your company’s greatest achievement along with your contribution to it.
Mr. Aniruddhasinhji was presented an awarded of “Mahasanman Purskar” for his indispensable contribution towards the social and economic development of Gujarat. Recently, GTPL has launched unlimited data plan with Superfast Speed 100 Mbps at just Rs. 649* per month. And today, it has become Gujarat’s no. 1 Fiber Broadband ISP with the widest optical Fiber Network among all other Private ISPs in Gujarat. Wide spread network of GTPL Fiber Broadband has vast no. of satisfied customers base in Gujarat and it is growing rapidly.
- Kindly share us with your Vision and Mission of your organization.
GTPL Identity- GTPL’s cutting edge entertainment and connectivity opportunities are here to give a view to aspirations and passion for imaginative India. With our services and products, which are designed to deliver simplicity and value, we can better enable our customers to access opportunities 24×7
GTPL Vision – As India’s Leading Multi System Operator (MSO) it is our endeavor to deliver latest & high quality video products and data services through technologically advanced fiber optic networks, strong trade partnerships and empathetic customer service.
- How do you portray the future of ISP industry and how do you plan to embrace the change.
All future technological changes/innovations are going to be data centric, be it Internet of Things (IOT), Smart Homes, Driverless Car, 3D plotting or real-time streaming. These technologies not only would require high speed connectivity but also need un-interrupted flow of the same. GTPL is continuously and consistently investing in latest technologies, upgrading skill-sets of its workforce, updating its systems and processes and most importantly expanding is territories of operations. With all these initiatives, GTPL is all set to conquer the market, delight its customers and bring-up the industry standards.
