On 19th April, RBL (Reliance Brands Limited), a Reliance Retail Ventures Ltd subsidiary, announced that it will invest 51% of its stakes in (AJSK) Abu Jani Sandeep Khosla, India’s foremost couturiers. With this partnership, RBL aims to expand its 35-year- old couture house’s growth plans in India and worldwide.
The acquisition is a significant step towards championing India’s artisans and bringing forth their craftsmanship on a global platform. This new partnership will enable the AJSK to position India as the finest clothing producer to compete with the key players worldwide, the best opportunity to make the world know about India’s culture through craftsmanship and style AJSK.
With this huge investment, RBL aims to establish a robust platform to reach AJSK’s unabashed vision of luxury clothing in corners of the world. With the support of RBL, the Indian fashion industry will create a new global identity for its unique fashion style.