“Biometric is certainly the most secure form of Authentication, It’s hardest to imitate and duplicate” – Avivah Litan
In today’s interconnected and digital world, the need for creating a secure and safer environment is of paramount importance. India’s growing population, rapid urbanization, economic prosperity, and digitalization are driving the need for creating secure and safer environments, particularly in the Indian infrastructure sector. Due to increased threats, it is imperative to mitigate the risks to attain a secure infrastructure.
Nowadays, biometric technologies have become mainstream and available for commercial adaptation. Numerous biometric applications are securing home, offices, schools, cities, and countries in an amazing way. Companies have now realized the importance of biometric solutions in the identification of the people. The need for competent Security solution providers has been on the rise in recent years.
Matrix Comsec Pvt. Ltd. is one such organization that offers a comprehensive range of solutions for IP Video Surveillance, Access Control, Time-Attendance, and Telecom applications. All of these solutions are specifically designed for large and multi-location enterprises, SMEs, and SMBs organizations.
Established in 1991, Matrix is a leader in Security and Telecom solutions for modern organizations. Since inception, it is dedicated to deliver innovative, technology driven, and customer focused Security solution to its clients. Matrix offers its products across the globe including Asia, Europe, North America, South America, and Africa through an extensive network of more than 2,500 channel partners. The company has gained trust and admiration of customers representing the entire spectrum of industries. Over the years, it has won many international awards for its innovative products.
The Genesis
Founded by two Computer Science Engineers, Matrix had a humble beginning like most of the technology startups. It started its journey as a product company with a single product and employee. With an ambition of designing, manufacturing, and marketing its own products across the globe, the company designed its first product-PBX and started selling in Gujarat. Growing with time, the company expanded its product portfolio, markets, people, infrastructure, and started offering a complete range of PBXs and added Media Gateways.
The company was always looking for growth opportunities by offering more solutions to the same enterprise customers. Moreover, the company has added physical security solutions to its menu of products and adjacencies covering areas including – Technologies, Distribution Network, and Customers.
With this strategy, the company added Biometric solutions for Time-Attendance and Access Control applications to its list of services in the year 2007. Later, the company started working on IP Cameras, Network Video Recorders, and Video Management System in 2010. Within a few years, the company has grown as a trusted partner for its customers on account of its business acumen and dedicated efforts.
Leading Light of Matrix
First generation entrepreneur Ganesh Jivani is the Managing Director of Matrix Comsec. With his strong business acumen, Ganesh is charting the course for the future of the company. He has completed his Engineering in Computer Science from M.S. University, Vadodara. Later, he worked for four years as an R&D Engineer before establishing Matrix. His areas of interests include product management, marketing, and systems.
Under Ganesh’s leadership, the company is dedicated to fulfill the needs of customers with its world-class infrastructure, equipment, tools, and processes. The technology business is all about People, Products, and Processes. These three are the primary business drivers and differentiators. Modern customers demand high-quality solutions at optimum cost in the shortest time. Under his aegis, the company gives maximum attention to these aspects to ensure the best quality and customer satisfaction.
“The company’s culture is open, collaborative and meritocratic. The company values its people but at the same time also expect them to bring the right competence, skills, and mindset to work. I believe today’s youth focuses on their career and growth. They like the excitement of working on challenging projects and learning if the organization offers freedom and values their expertise and commitment,” says Ganesh.
Cutting-edge Technology and Secured World
With around 40% of its human resources dedicated to the development of new products, Matrix has launched numerous cutting-edge products like IP Video Surveillance Systems, Video Management System, Network Video Recorders and IP Cameras, Access Control and Time-Attendance Systems as well as Telecom Solutions such as Unified Communications, IP-PBX, Universal Media Gateways, VoIP and GSM Gateways and Communication Endpoints. These solutions are feature-rich, reliable, and conform to the international standards. Matrix’s Primary focus is to develop solutions that are well-equipped with cutting-edge technologies to deliver best-in-class Security solutions.
Matrix’s products from all domains can be integrated with each other. They can also be integrated with many third-party solutions that are already deployed in the organization to protect existing as well as future investments. The company is catering its innovative products to numerous large as well as small enterprises across various industries including Manufacturing, Logistics, BFSI, Healthcare, Hospitality, Education, Government, Defence, etc.
Garnering Trust across the Globe
Matrix believes to be an enterprise that places customers and their needs at the forefront. Since its initial days, the company is making concrete endeavors to win the trust of its customers. Today, the company has created a worldwide Network of 2,500 system integrators and 1 million customers that trust Matrix solutions. Matrix caters its products to more than fifty countries including USA, Canada, Germany, Italy, Portugal, Spain, Australia, Thailand, Vietnam, Philippines, UAE, Saudi Arabia, South Africa, and many others. With an innovative approach, the company has designed more than fifty world-class differentiated products meeting international compliance. Numerous Matrix products have won international awards for product design and aesthetics such as iF Germany, Red Dot Singapore, GOOD Design Japan, and India Design Mark, etc. The company has also bagged many awards from the government, business community, and trade fraternity.
Stand-out in High-tech World
Innovation is crucial, but flawless execution is something which brings success to a company. The Security market is flooded, and there are various organizations following the same traditional practices. Having a unique proposition is essential. Matrix stands out in this crowd on account of its excellent product design, manufacturing, marketing, sales, and support. With significant investments in Research and Development, the company is dedicated to develop innovative and cutting-edge products.
SUBSTANCE is the core value that the company lives by. Everything from technology, applications, functions, features, performance to flexibility, reliability, and support, Matrix strives to offer substance.
Walking an Extra mile for the Customers
Matrix’s products and solutions are comprehensive and highly-differentiated. Its professional’s starts customer engagement by thoroughly understanding the client requirements and ensuring product execution meeting their needs. These solutions are feature-rich, flexible, scalable and reliable. Matrix assures its customers with future upgrades and support from its indigenous R&D and Manufacturing. It offers 24x7x365 technical support for prompt and sincere after-sales services. Matrix always operates through a well-defined and trained channel network consisting of consultants, resellers, system integrators, and distributors.
A journey towards better Future
Matrix’s business is mainly driven by two prime movers: cutting-edge products and market reach. With this approach, the company is focusing on creating world-class products in its domain. Progressing forward with a positive approach, the company is dedicated to provide best-in-class products to growing Video Surveillance and People Mobility Management Market. Moreover, it is all set to introduce cutting-edge and well-differentiated novel products this year. The company is also building a channel network and has invested in marketing, sales, and support to expand its market reach.
Matrix is also expanding its channel network by appointing system integrators in all the important markets in India and overseas. The company strives to deliver cutting-edge, high-performance Security and Telecom solutions to the new-age and existing organizations.