It’s so important to have a vision when you work in the healthcare industry. There are so many challenges and setbacks, even day-to-day, that it’s easy to get mired in the minutiae and lose focus. A good leader is able to manage the current challenges and the daily grind while still being able to step back and focus on the big picture – the logic of where we’re going and where we should be in five or six years. Tarun Katiyar, Co-founder and Principal Consultant at Hospaccx imprints the same traits which makes him able to successfully execute each task.
All Gen About Tarun
Tarun Katiyar is Co-founder and Principal Consultant at Hospaccx. Three National Award Winner with Hospital Management background (MHA- Masters in Hospital Administration) from Institute of Management Studies, D.A.V.V, Indore in a very young age accredits him to the title Young Entrepreneur.
Tarun’s award list is long, he won various titles which includes: Awarded as Best Healthcare Entrepreneur by ABP News 2015, Awarded as Entrepreneur of the year –2014 at Maharashtra Healthcare Leadership Summit by Honorable Health Secretary of Maharashtra at Pune, Awarded as Young Entrepreneur in Healthcare –2014 at 4th MT India healthcare award by Honorable Health Minister of India at Delhi.
Tarun has demonstrated his abilities in healthcare industry thoroughly with the way he has developed leading and motivating professional team, managing leading brands & successful launch of new products, consistent delivery of high growths (Revenues, Profits) above industry standards, turnaround of EBIDTA negative units to positive, transforming start-up healthcare ventures and Identification, Negotiating and “Closing” deals forging new alliances/partnerships.
International Projects:
- Market & financial feasibility of up coming 100 bedded Eye Hospital at Nigeria
- Market feasibility of up coming chain of diagnostic centre at Nigeria.
- Market & financial feasibility of up coming hospital at Congo.
- Hospital design project at Kenya.
- Hospital planning and designing at Ghana.
- Market feasibility of 300 bedded hospital at Nepal and many more in Asia ,U.A.E and in Africa.
National Projects: Hospaccx has done more than 320+ management consulting Assignments and more than 120+ architecture project some of them are as follows: PPP project, Medical College, Multi Speciality Projects.
Responsibilities as a Leader
The price of greatness is responsibility- Winston Churchill. Tarun’s greatness comes with the way he holds the accountability of heading healthcare consulting division of one of the most awarded health care consign firm Hospaccx. He majorly is responsible for: hospital planning assignments, hospital project management, hospital architecture, market studies, feasibility studies, hospital space planning, biomedical equipment planning and procurement, hospital management, quality accreditations, Human resources etc., but doesn’t limits himself upto it.
Tarun’s constant support and guidance helped Hospaccx to get clientele spread across India, Gulf, Sri Lanka, Africa and Europe. The company has done more than 12 management consulting Assignments and 3 architecture project world wide.
Exemplary Services of Hospaccx
Hospaccx provide expertise in hospital commissioning and start up. They ensure that all systems, protocols, services and structures are in place, the hospitals have obtained all required regulatory approvals and licenses, operational policies are well laid out and most importantly the marketing campaign is rolled out. This helps the hospitals to gear up for an official launch. Human Resources Advisory service focuses on identifying the manpower needs of the hospital in line with the planned clinical and administrative services portfolio. It also addresses specific job profiles, approach to recruitment and training needs. They undertake strategic exercises to review existing systems and operations of healthcare institutions with the objective of enhancing their performance. They evaluate and formulate plans to enhance the performance of healthcare institutions and improve returns for all stakeholders. The key parameters of the review are: Addressable market, Competition, Revenue and cost model, Clinical services, Human resources, Infrastructure.
Innovation is what Sustains Hospaccx
HHBC (Hospaccx Healthcare Business Consulting) has always tried to do innovation in the healthcare delivery system to upgrade the infrastructure, technology or any aspect of healthcare delivery system. Due to young and vibrant mind and out of the box thinking process, Hospaccx has partnered with various renowned healthcare organizations in India, U.A.E. and African continental. Hospaccx has set new benchmarks in hospital planning and design, operations management and construction management with regard to quality, expertise and efficiency. They are also one of the few global healthcare consultancy groups with a dedicated pool of technical and highly qualified professionals from various specialty of hospital planning and designing.
Living up to the Client’s Demand
Hospaccx’s mission is to serve their clients in the healthcare sector with a wide array of services and earn their trust through integrity, innovation and providing unsurpassed client relations.
The Company carries a vision to encompass a pivotal role in the growth of ever-changing healthcare industry and help these organizations succeed in their goals. Hospaccx team consists of group of professionals having high level of experience with broad range of specialty that complement each other, and always serve clients with a high level of customer satisfaction.
Impact of Social Media in Healthcare Industry
Social media marketing (SMM) for healthcare is a form of Internet marketing that utilizes various social media websites like Facebook, LinkedIn etc. as a marketing tool. The goal of SMM is to produce content that healthcare service provider will share with their social network to help a healthcare facility to increase brand exposure and broaden patient reach.
In recent years, there has been a fundamental shift in the way healthcare marketers reach target audience which is not restricted to patients only. Many of today’s consumers demand a more personalised approach. That’s where inbound marketing, or demand generation, comes in.
